Each 500ml bottle of water sold in the UK carries roughly 80 to 90% more CO₂ impact than a mains-fed refill. That is before you account for the plastic itself, the supply chain to get it to a shelf, or the fact that most of those bottles end up in landfill or worse.

A water station won’t fix the climate. But when refilling is genuinely better than buying, colder, better tasting, cleaner and more convenient, people choose it. Do that at scale and the numbers start to mean something.

The job is simple: build infrastructure that makes refilling the obvious choice. Stations that perform under real-world demand. Water that is triple-filtered and properly chilled, every time. Live usage data so organisations can see exactly how many bottles they have displaced and what that means for their carbon reporting. A fully managed service so none of that sits with the people running the building.

What we are working towards: 50 million refills a year by 2030. That displaces hundreds of tonnes of single-use plastic and cuts an estimated 80 to 90% of the CO₂ associated with every bottled water purchase. We track every refill and the data is real.

What we won’t do is claim we are saving the planet. What we will do is make sure that when someone reaches for a drink, the refill option is so much better that plastic doesn’t get a look in.

That is the standard we hold ourselves to. Every site, every installation, every service visit.