Our Mission

Smarter Hydration for a Sustainable Future

Our stations deliver filtered, super-chilled water in public spaces, backed by live data that shows the difference refilling can make.


Every station we deploy captures live usage data, plastic savings, and financial savings, giving partners transparent ESG reporting and helping people choose refilling over single-use bottles. Our mission is simple: make premium hydration accessible, sustainable, and measurable.

A vending machine for H2O water bottle refills, with a digital screen, a bottle in the refill slot, and the text 'Fill your bottles. Not the land.' on the front.
  • An illustration of the Earth with a banana peel and the text "80-90%" underneath.

    Each 500ml dispense saves an estimated 80-90% of the CO₂ impact compared to packaged water.

  • A simplified map of the United Kingdom with the mainland colored in blue and outlined in white, displayed on a black background.

    Working with partners to identify the most effective locations offering easy access to water bottle refilling for millions of users

  • Targeting 50,000,000 refills per year by 2030, saving hundreds of tonnes of plastic waste and CO₂